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Private White V.C.

Private White from the heart of Manchester pays homage to its namesake WWI hero Private Jack White. The clothing line has a subtle nod to Jack’s military legacy, with many items based on classic early century pieces, updated with added functionality and detail for the modern man. All clothing is expertly constructed by hand in the Private White V.C. Factory in Manchester, where garments are designed and developed using only the finest regionally sourced fabrics, trims and materials that are whenever possible sourced locally.

Private White V.C. is a high integrity brand. We love the idea of starting with wool on a sheep, weaving it locally, carefully constructing the clothes in Manchester and selling them with love to people who care about such things. Private White is for people who have an emotional attachment to the clothes that accompany them through life.

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